Tags: backlink
Since linkup should be beneficial to both hosts and participants, hosts usually require a link back. A link on the participants' site to link back to the linkup site.
This is usually enforced manually. If someone has many links though, it is usually impossible to visit all the linked sites to see that they indeed have a link back and, if not, go back to the moderation page and delete the link.
This is where InLinkz comes to play with the backlink option to help you build your incoming links by requiring backlinks from your entrants to your blog.
Make sure the entrants can leave their link in your collection only if they follow your rules.
This backlink acts as a good referral from other blogs so it is beneficial to your PageRank.
Here is how you can require backlinks to your blog:
1. Click to expand the +Advanced options while creating or editing a link party.
2. Enable the "Require backlinks" option.
3. Once you enable it, the blog(s) you have associated with your Inlinkz account will be displayed. The reader's links should point to this URL/ these URLs.

Note: To set or change the URLs you have associated with your blog, go to your Settings > My Blogs.
What happens to links that do not follow this ruleset?
When entrants submit links that Inlinkz is unable to verify their backlinks, the system will still add them to the collection but they will not be displayed on hosts' blog until they moderate them.
The hosts will receive an email about the pending for moderation links and as soon as they approve them from their dashboard > Manage links, the links will be displayed in their collection.